Newly released undercover video footage from Project Veritas shows current and former Twitter employees bragging about their ability to censor people on the platform whose political opinions they don’t like.
“One strategy is to shadow ban so you have ultimate control,” a former Twitter software engineer, Abhinov Vadrevu, says in the video. “The idea of a shadow ban is that you ban someone but they don’t know they’ve been banned, because they keep posting and no one sees their content. So they just think that no one is engaging with their content, when in reality, no one is seeing it.”
“You just sort of turn off all the features for them,” Vadrevu continues. “They still see everything, it’s all there. You can like it, favorite it, or you can like retweet, or whatever. But at the end of the day, no one else interacts. No one else sees what you’re doing.”
Vadrevu also worries in the video that news of the tactic would earn Twitter bad press if it ever became public, and called it a “risky strategy.” “I definitely know Reddit does this,” he adds. “But I don’t know if Twitter still does it.”
Project Veritas — an organization that routinely releases undercover video footage using methods that have garnered controversy — has had its own issues with the social media platform. Its president James O’Keefe, whose Twitter account has more than 363,000 followers, was rejected for verification last year.
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